We’ve teamed up Powertek’s experts from different fields to get their opinions and prepare a list of methodologies for mobile app development that will shape 2022. This list has been created with input from our in-house mobile developers based on their own experience. Don’t pass up on opportunities to innovate!
1. Super apps
One app that solves one user’s issue is no longer a trend in mobile app development. Today, everything is changing. Super app is a new mobile app development trend that you can observe in 2022. Super app is a one-stop solution that allows users to solve multiple issues by providing various services, from food delivery, shopping experiences, and movie ticket purchase, to financial services, online messaging, and ride-hailing. Super apps are a handy way for users to solve their issues in one digital place that is always at hand. Using one super-app is much more convenient for people than performing many actions in different apps. So, it’s no surprise that the demand for super apps will only grow.
A study from PYMNTS shows that 67% of US consumers would like to use at least two of their activities integrated into one place, while around 11% would like one app for managing their entire digital lives.
Moreover, according to Statista, as of November 2021, around 67 percent of consumers in the United States reported being interested in integrating multiple digital experiences in one super app. Thus, 20.38 percent of respondents were identified as “information seekers,” who would be interested in integrating their online experiences into one super app to access online shopping, travel, entertainment services, and banking services.
2. Rise of 5G
5G was already among current app development trends, but it’s expected that wide use of 5G is yet to come. According to forecasts, 5G connections will grow to 40 percent of all connections in Europe and 15 percent of all mobile connections worldwide by 2025.So what, exactly, is 5G, and what does it mean for mobile app development?
5G is not a modified version of 4G. The Fifth-Generation wireless cellular network (5G) is the newest radio technology that aims to strengthen mobile connectivity and improve the smartphone experience for users as a whole. 5G technology offers:
high-speed performance (5G is 100 times faster than 4G)
low latency that allows delivering data in just a millisecond
new opportunities for building more realistic and complex AR/VR apps, streaming quality 4K-8K and 360 videos
increased connectivity for up to a million devices
smoother video streaming by supporting high-resolution live streaming at a faster speed
secure mobile payment due to fast biometric data processing
As you can see, 5G opens up new opportunities for building more robust, high-performance, and secure mobile apps than they were before.
3. AR & VR technology
Augmented and virtual reality has proven to be one of the best innovations opening up new opportunities for businesses from various industries. AR & VR development are the latest trends in mobile app development this year.
According to Statista, the global AR and VR market will reach $296.9 billion U.S. dollars in 2024.
And this considerable growth in demand is for a good reason. AR and VR offer great benefits for businesses, such as:
making the customer experience more efficient and comfortable
increased sales due to this technology allowing consumers to try many products virtually, encouraging people to buy more often
improved communication and collaboration by creating a shared space simultaneously
comprehensive analytics to better understand consumer behavior to promote the company’s products more effectively
Both VR and AR technologies are beneficial for businesses in various industries. For example, retail is already leveraging this cutting-edge technology. Thus, the Nike app enables users to scan their feet and get hyper-accurate sizing recommendations. Thanks to this feature, online shoppers are not afraid to mistake the size and safely buy shoes online.
4. Great focus on mobile app security
Almost every organization globally experienced a mobile malware attack during the past year.
So, 97% of companies in 2020 dealt with mobile threats that used multiple attacks vectors46% of companies had at least one employee download a malicious mobile app. At least 40% of the world’s mobile devices are inherently vulnerable to cyberattacks.
Since the number of cyber attacks is increasing every year, cybersecurity is a priority concern. Fortunately, there are various ways to provide the highest level of app security. Here are some of them:
– Data encryption to encode sensitive data into code that prevents any fraud.
– Two-factor authentication via fingerprint, face integration, voice recognition, or a password for one-time use
– Restricted access means only the authorized workers have access to the clients’ data
– Data tokenization implies a random line of symbols to replace sensitive data
– Reliable data backup to prevent the loss of information during some operations with data
– Regular penetration testing to ensure a high level of protection and avoid security problems in the future
Just one security issue can ruin your reputation, and your users will soon leave. Don’t risk users’ private data and your reputation, but rather, take reliable protective measures. Before starting mobile app development, make sure your choose Powertek’s team as we have vast experience building reliable solutions.
